Explain the following statement: "Price is the only P in marketing that generates income. The rest generate expenses."
, "Actually, It is correct that the price can generate income but not only that, there are other Ps in marketing which can also do the same. The ", , and the place can also generate income. Thus, these should work together to get a positive result. The price should be competitive, the Product should be physically good, there should be enough promotional materials and the place should have customer traffic and visible to everyone., , ,